THERE was a time when all ‘genre’
fiction was regarded with haughty disdain by
librarians and publishers of quality, realistic
literary works. As more people learned to read,
however, access to books was no longer the privilege
of scholarly bureaucrats and popular fiction was born.
In order to feed the voracious appetites of patrons and readers respectively, more novels were commissioned and written in a wide variety of subjects, themes, structures and functions. This led to the classification of popular fiction into subject matter or ‘genre’ as we know it.
In order to feed the voracious appetites of patrons and readers respectively, more novels were commissioned and written in a wide variety of subjects, themes, structures and functions. This led to the classification of popular fiction into subject matter or ‘genre’ as we know it.
Publishers rely on strict
classification for promotion and marketing. Bookshops
require that each new work of fiction is labelled with
a ‘genre’ in order to maximise readership and revenue.
By placing a book on the right section of the right
shelf eases access to buyers’ preferences, thereby
increasing sales. Libraries need a classification
system by which to help their patrons choose what they
want to read.
This has been the traditional way
of the fiction market for a very long time and authors
whose works crossed those fixed genres had a high
chance of being turned down by publishers for the sole
reason of failing to belong on a shelf.
Only a few years ago, most
speculative, or cross-genre, fiction was sniffed at by
many publishers who couldn’t see past their profit and
loss accounts to take the risk of baffling bookshops
and libraries with works they could not label. A
similar treatment was given to erotica which was
deemed only to be read by dirty old men in raincoats.
The very word ‘speculative’ denotes
conjecture, chance, theory over practicality and a
high risk of loss, suggesting that whoever dreamed up
that category had a very cynical view of crossing
stereotypical classifications. That said, there have
been some very successful novels written in this
sub-genre of general fiction but they are few in
comparison to other more traditional genres.
Speculative fiction, as a concept,
has been around for millennia. It was written by the
great Greek dramatists and by Shakespeare long before
Robert Henlein wrote Life-Line. In fact, every work of
fiction can be said to contain a speculative element,
no matter how subtle. It is only since the ’40s that
the term has been further stretched and distorted to
include an element of fantasy, sci-fi, horror or
paranormal in the narrative.
The coming of the mighty Amazon,
has opened the minds of publishers as well as the
locks to their submission gates to speculative fiction
as reader trends have demonstrated a hearty appetite
for the genre. As superheroes, vampire-slayers and boy
wizards wage war against evil in contemporary or
dystopian societies - and also on far-off planets - on
television, cinema, computer and hand-held screens,
spec-fic novels are being gobbled up by new fans and
are even appealing to younger readers who would
otherwise say that books are for bores and losers.
E-pub websites have revolutionised
the publishing business in that readers are now
choosing what they want to read as opposed to
publishers telling them what they should. The effect
has been brutal on the established publishing houses
who are all reeling in the wake of the e-book
explosion and the movement away from the traditional
business model. Without the watchdog of a publisher,
however, the absence of quality in many self-published
books is a serious cause for concern as is the
saturation of the market by thousands of new books
being published every day that is giving readers too
much choice.
For authors, the likes of Amazon,
Smashwords and FeedARead have granted them that
freedom of expression that traditional publishing
houses have denied them. Now anyone can be an author.
Amazon et al have no limitations to their lists, no
selection process and no submission constraints. They
don’t discriminate on quantity or even quality but
instead allow readers to enforce the rules.
Whether this is good or bad is a
completely different subject for debate, suffice it to say that now every
book has a chance to be read and speculative fiction
in all its many guises has an undeniable position on
the shelves of quality literature.
2 comments:
I think it's great that authors have much more choice these days but, yes, it means too many books fighting for recognition, and others which need editing!
I think a virtual slush pile is developing!
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